Read the room.
Jennifer Lopez tried to force feed a viral dance challenge to Twitter and it ended up making her the huge butt of a joke.
We now know how viral “challenges” can impact not only pop culture but, change the trajectory of people’s careers. Meg Thee Stallion’s “Savage” challenge is an example of how something that started organical can catapult an artist to next level recognition. Unfortunately, we feel like Jennifer Lopez sees the benefit in a “challenge” being helpful as a commodity, but what if people are just NOT into it???
That’s the case here, when J. Lo tried to suggest fans recreate her #LoveDontCostAThingChallenge. The directions seem a bit confusing and also, to many people it just didn’t see necessary.
On twitter user reacted, “you want us all to rush to the beach in a pan de queso to have our friends film us throwing away good jewelry? I’m so confused.” It’s really confusing. Scroll down to see more reactions.
Now, why would she try this??? It’s not like Jennifer hasn’t been booked an busy for an entire year. She’s performed at The Superbowl, on Ryan Seacrest’s New Year’s Rockin’ Eve special and at the Presidential Inauguration for Joe Biden all in a 12 month span.